Executive Summary Tata Nano was the cheapest car in India and also in the world. It is sold in India around 2,500 dollars. It was manufactured by Tata Motor Limited, the largest automobile company in India. The car was designed to become a “People’s car” which is affordable by almost everybody. Tata Nano first launched […]
China’s economy slowdown has troubled the world markets. Both the Dow Jones industrial average and the Standard & Poor’s 500 index have posted their worst-ever five-day start to a year. The Dow is down 1,451 points this year and the S&P 500 is off 9%. This is my stock investment portfolio for the first two month of […]
Measures of Quality Satisfied customers are integral to a restaurant business model. According to a Harvard Business School study[1] on Starbucks, customer satisfaction has a massive impact on the restaurant revenue. Customer satisfaction mainly comes from good customer service experience and also a good quality food. We will analyse the different dimensions of a restaurant business quality […]
This is my marketing case study and the purpose of this case study was to analyse and find out the best marketing decisions for Victorinox (the owner of swiss army brand). -Saeed Introduction In 2005, Victorinox, the manufacturer of the famous Swiss Army Knives acquired its main competitor, Wenger S.A. The acquisition also included Wenger’s […]